24 Hours Of Fashion On Lincoln Road

Style icon Giuliana Rancic of E! News and E!’s Fashion Police was celebrity host of the world premiere of Cotton’s 24-Hour Runway Show in South Beach, with special appearances by Bill Rancic and performances by some of Miami best DJs keeping the beat going for 24 hours of fashion. Featuring 1,440 looks—one look per minute—to celebrate The Fabric of Our Lives ®, each hour featured everyday 24-hour looks from “Modern Glam” to “Sunday Brunch.” The showcase highlighted the versatility of cotton for stylish looks in every moment of the day. Photos by Jipsy

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Style icon Giuliana Rancic of E! News and E!’s Fashion Police was celebrity host of the world premiere of Cotton’s 24-Hour Runway Show in South Beach, with special appearances by Bill Rancic and performances by some of Miami best DJs keeping the beat going for 24 hours of fashion. Featuring 1,440 looks—one look per minute—to celebrate The Fabric of Our Lives ®, each hour featured everyday 24-hour looks from “Modern Glam” to “Sunday Brunch.” The showcase highlighted the versatility of cotton for stylish looks in every moment of the day. Photos by Jipsy
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Watching the show from the VIP area. Photos by Jipsy
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Bright lights behind the scenes. Photos by Jipsy
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Modeling cotton wear Saturday night. Photos by Jipsy
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Natural cotton decor. Photos by Jipsy
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Sunday morning. Photos by Jipsy
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Mens styling during the "Show Stopper" hour on Sunday. Photos by Jipsy
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Bill Rancic and wife Giuliana Rancic of E! hosted the show. Photos by Jipsy
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Cotton summer looks. Photos by Jipsy
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A flare of fall. Photos by Jipsy
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Getting their scripts ready. Photos by Jipsy
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Mens fall look. Photos by Jipsy
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A bright summer look, perfect for Miami. Photos by Jipsy
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Bill Rancic to Giuliana Rancic. Photos by Jipsy
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Top of the runway. Photos by Jipsy
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Celebrating at the final hour. Photos by Jipsy
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Local fashion writer Annie Vasquez walked the show and Maria Argüello hosted Saturday nights event. Photos by Jipsy
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Models arrive after the final walk into the VIP area. Photos by Jipsy
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About to sleep on his feet, this make up artist has been painting faces for 24 hours. Photos by Jipsy
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Models in the VIP. Photos by Jipsy
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Enjoying their gift bags. Photos by Jipsy
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Models supporting models at the final hour. Photos by Jipsy
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Denim and boots. Photos by Jipsy
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Team Cotton celebrating the final minuets of the show. Photos by Jipsy
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Sunday morning stroll on the runway. Photos by Jipsy
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Guest in her cotton chic. Photos by Jipsy
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