Best Buy's website was back up after suffering an extended outage on Black Friday, the biggest shopping day of the year.
"A concentrated spike in mobile traffic triggered issues that led us to shut down BestBuy.com in order to take proactive measures to restore full performance," Best Buy spokeswoman Amy von Walter said in a statement. "Our consumers can return to BestBuy.com in the next several hours to take advantage of today's door busters."
On Thanksgiving morning the website was experiencing issues at around 9 a.m. as well, CNBC reported.
Best Buy attempted to one-up retail competitors this year by opening stores at 5 p.m. on Thanksgiving day, providing tickets up to two hours before the doors open. Special sales in-stores included a 50-inch Panasonic TV for only $199.99. Other deals, online and in-store, included discounted GoPros, Dell Laptops, and Samsung UHD TVs.
Best Buy’s Black Friday slogan coined the term “door busters” for customers taking advantage of these deals when the stores opened, but it looks like “website busters” may be more appropriate.