It might not be the most clever way to draw in consumers, but it's surely effective. GoDaddy.com -- never afraid of an ad spot that toes the line of decency -- put sex symbol/IndyCar driver Danica Patrick in a shower, and, well, you can see the rest.
Why? Sure, it got my attention, but it wasn't exactly creative or out of the box.
GoDaddy, Danica Patrick Bring Sex Appeal to Super Bowl Commercials originally appeared on Backporch FanHouse on Sun, 01 Feb 2009 22:10:00 EST . Please see our terms for use of feeds.