Sports Illustrated Uses YouTube, Vegas Party to Cash In on Swimsuit Issue

Swimsuits have always been a moneymaker for Sports Illustrated. But more than ever before, the magazine is generating revenue from women in bikinis using sources beyond just the annual Swimsuit Issue.

Sports Illustrated Uses YouTube, Vegas Party to Cash In on Swimsuit Issue originally appeared on Backporch FanHouse on Mon, 09 Feb 2009 11:51:00 EST . Please see our terms for use of feeds.

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