On Instagram, Users Keep a Keen Eye on Who Watches Their Stories - NBC 6 South Florida

On Instagram, Users Keep a Keen Eye on Who Watches Their Stories

In mid-April, Gemma McLean noticed that her Instagram account was getting some stealthy attention from her ex-boyfriend

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    In this June 20, 2013, file photo, an attendee takes a photo of the instagram logo during a press event at Facebook headquarters in Menlo Park, California.

    Instagram stories have a quirk rarely seen in social media, NBC News reports. Users generally have to make a conscious decision to look at another person’s story by tapping on the small bubbles that appear at the top of the app, and the people who post stories can see which users opted to see their posts.

    While that might sound like a small detail, it has given rise to a peculiar social dynamic, creating a cat-and-mouse game for users looking to catch exes, crushes, former friends and parents looking at their posts. 

    In mid-April, Gemma McLean noticed that her Instagram account was getting some stealthy attention from her ex-boyfriend. McLean posted a screenshot to her Instagram story of the television show “Riverdale” with the message: “Hey PSA: if ur my ex I dumped in literal 2012 when I was still at high school: I can see u checking my insta story everyday lmfao.”

    “My thought process was honestly just getting the message across to him that I can see him being a creep without having to actually talk to him in the hopes that he would stop,” McLean, 24, who lives in New Zealand, said. “Nothing like being lowkey publicly humiliated to put you in your place.”