Michael Jordan is trying his hand at social media, and he went all out for his first tweet Tuesday.
In the tweet, which was posted to the Charlotte Hornets official Twitter account, Jordan revived his legendary “I’m back!” announcement, which signaled he was coming out of retirement roughly 19 years ago.
“I’M BACK!” the tweet read, followed by Jordan clarifying that he's "just kidding" then “laughing out loud.”
I’M BACK! …just kidding LOL. Trying out social media for the first time and sharing my day with you. Ready? #MJTakeover — Charlotte Hornets (@hornets) October 28, 2014
The tweet comes on the opening day of the NBA season.
As the owner of the Hornets, Jordan, 51, posted a series of tweets with the hashtag #MJTakeover as part of a social media promotion.
Sports
Starting the day with coffee in my favorite mug #BuzzCity #MJTakeover pic.twitter.com/JAV7xazfQO — Charlotte Hornets (@hornets) October 28, 2014
Yes, it's really me doing this #MJTakeover pic.twitter.com/C7fa9EmZLB — Charlotte Hornets (@hornets) October 28, 2014
A day earlier, Jordan, who faced criticism when the Hornets played one of the worst seasons in NBA history, told ESPN that being an owner is very different than playing.
“You can’t impact the game. You cannot impact the game,” he said. “I played this game for a long time and I always took criticism in a way that’s going to make me better as a basketball player and I could affect the game per se. Here, I can’t do that other than talking to my other employees or coaches or players.”