The Kardashians Are Coming to Sears

Kim, Kourtney and Khloe Kardashian will be adding another retail venture to their ever-expanding portfolio (just as their relationship with Bebe ends) with the Kardashian Kollection for Sears.

The Kardashian Collection will launch in 400 Sears storefronts in August, and features, according to WWD, "40 apparel pieces, 20 lingerie styles, 60 jewelry items, 30 handbags and wallets, 25 hats and gloves and 12 shoe choices."

The line will channel the varying styles of each of the Kardashian sisters, which range from "bohemian" to "rocker." Sears is betting the collaboration will generate sales of $200-$300 million.

[THREAD NY]

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